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  • 5 Types of Artificial Intelligence for Your Business Benefits

    Artificial Intelligence is fascinating, mysterious and undeniably head-turning. It is easily the most discussed topic of the last decade which each and everyone regardless of their age, nationality and gender wants to get their hands on. And small wonder – among the previous technological advancements of a lightbulb, a steam engine, and an online database […]

  • How to Integrate Google Analytics tracking with Mailchimp?

    Having a rich history of over 20 years, Mailchimp has shifted from being an email automation service to a full-on marketing platform. Now the answer to “how to use Mailchimp” question becomes more and more complicated, as their toolkit progressed from email campaign set up to landing page creation, social media management, digital ads tracking, […]

  • Data Blending in Google Data Studio: Practical Guide

    Google Data Studio is an outstanding data visualization tool – its dashboards are easy to share, its intuitive design makes it simple to use, and the best news of all – its completely free to use! By setting up Google Data Studio integrations with native Google applications like Google Sheets, Google Ads, BigQuery, Google Search […]

  • Google Data Studio: Best Practices for Marketing Dashboards

    Google Data Studio, without a doubt, is a top data visualization tool on the market today. It got its top rank due to a number of factors, including native connection to other Google Suite products, ease of sharing among coworkers, intuitive data dashboard creation, and, of course, – costing absolutely no money to your wallet. […]

  • How to Run A/B Tests in Convert: Practical Tips

    Conversion Rate Optimization – the most efficient way to boost your sales long term at the moment. By using Conversion Rate Optimization tools like A/B testing and behaviour tracking, ecommerce owners and their marketing managers are able to analyze how users interact with the website and make adjustments based on those findings.  By implementing an […]

  • Comparing Amplitude Analytics vs Google Analytics

    Sooooo you are looking for a great data analytics system. The best one. Digital data analytics platforms are quite complex when you take into account all of their features, price options, limits and usability. If you looked around all mobile app analytics platforms you have definitely come around the Google Analytics vs Amplitude Analytics debate. […]

  • Top Digital Analytics Trends to Consider in 2020

    The role of Digital Analytics is hard to over-exaggerate. Digital Analytics services is an ever-growing tool in each industry across the globe. After extensive Conversion Rate Optimization and data analytics research we finally got the undeniable proof that data is important. Not only important – it is crucial. As we all know, data is the […]

  • How to Connect Data Sources to Tableau: Practical Guide

    Even though since you’ve clicked on this article you probably know what is Tableau, we’ll quickly remind you. Tableau is an advanced analytics and data visualization platform for data analysts, data-driven enterprises and Big Data companies who live and breathe data analysis. Data visualization is a process of turning data into a visual representation, usually […]

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