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  • Top Ways to Become a Data-Driven Company in 2020

    A data-driven company – what does that mean? Does it imply you need some special graphic charts hanging around the office, a specific number of data scientists at all times or maybe a fancy AI algorithm that determines which Game of Throne character you are without any initial interaction? With such frequent use of the […]

  • Amplitude vs. Mixpanel in Mobile App Analytics: Comparing the Tools

    People are in love with efficiency, using their phones to complete all their daily tasks starting from participating in a conference call, to ordering sushi takeout or one in a lifetime wedding ring. Mobile apps are taking a bigger piece of a market pie each year, predicting to reach $189 billion in revenue by 2020.  […]

  • Power BI vs Tableau: Data Analytics To Consider | InsightWhale

    Tableau vs Power BI – how do you choose? Both of these data visualization tools have been on the market for quite a while, and both already got an army of fans and a group of haters.  Both are quite similar in some respect, and both are quite different in others. To help you choose […]

  • How to track cost from Facebook in Google Analytics?

    Facebook Ads – one of the most popular advertisement methods on the market today. Being introduced as a social network in 2006, Facebook quickly gained the audience’s appreciation and popularity. Reaching 1.59 billion active users daily, Facebook became a perfect marketplace that gathers millions of people of various interests and demographics all around the world.  […]

  • What is the difference between UI/UX and CRO?

    Let’s establish the hard truth first – marketing is flooded with acronyms. Flooded. Which means not only it is baffling to remember all the existing marketing terms, every quarter there is a portion of new ones ready to confuse us all over again! And the pitfalls of the whole situation are in the fact that […]

  • The 6 Most Basic SEO Optimization Tips You Need To Know

    In this article, we present 6 Basic SEO Tips For You To Use On Your Website that will help you attract more visitors and present more search-friendly content. To make this information easier to absorb and digest, we included a great visual by Glamy SEO Service to explain the theme deeper and even more user-friendly. […]

  • How to Add Google Analytics to WordPress (Via Plugin, GTM & Hardcoding)

    Oh, WordPress. The most popular website creation & management platform for self-hosted websites around the world. Blogs, forums, fresh news sources and ecommerce stores – all of these are favouring WordPress over every other website setup platform. Today WordPress accounts for more than 30% of all websites.  And since adding an analytics layer to assessing […]

  • Google Data Studio vs. Power BI: A Comparative Analysis of Visualization Tools

    Choosing Data visualization software is a complex task. When you are swamped with large amounts of information coming from your data analytics tools, the task of organizing and understanding your data becomes apparently critical.  This is why we choose to review the two best data visualization software on the market and decide which one – […]

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